COVID-19 has resulted in a “new normal” when it comes to marketing a small business. Unfortunately, many small businesses feel unprepared to create a strategy that will meet the challenges of this “new normal.”
Small business marketing – like everything these days – is changing. While an increased emphasis on digital and relationship marketing is impacting small businesses, the underlying principles behind these types of marketing remain the same. It all comes down to meeting your customer where they are and providing them with the type customer service that makes them feel valued.
As the year that was 2020 comes to a close we are looking back on our most popular posts of the past year.
Small business marketing – like everything these days – is changing. The underlying principles, however, remain the same: Meet your customer where they are and provide them with the type customer service that makes them feel valued.
If your small business is not capitalizing on SEO right now, chances are it is going to be left behind by its competitors who are making use of it. Small businesses everywhere are wondering what they can do to survive the current pandemic. The answer to that question is SEO.