Small businesses with tight budgets are understandably cautious about where they invest their limited marketing dollars. This leaves many business owners wondering if they are better off skipping the costs of investing in a website and instead concentrating only on social media. What many business owners do not realize is that a website can be […]
Producing quality content is becoming more and more important for companies looking to market their products and services, generate sales leads, and get noticed by the search engines. Unfortunately, producing such content is proving increasingly difficult as the marketplace becomes more crowded and the competition gets tougher. So how can you make sure that your […]
Changes in the world of search engine optimization (SEO) mean that quality content is more important than ever. While keywords were once the major factor in getting high search engine rankings, today it is engaging, shareable content that is the name of the game. If you have spent a great deal of time and resources […]
Advertising your product or service in a newspaper or on TV can cost a lot of money. In some cases, one television ad can eat up an entire year’s marketing budget, or more. If you are like many small businesses, this type of advertising is just not feasible. One way to get some media attention […]
Our topic this week is about Search Engine Optimization (SEO). As most of us already know, this game is changing dramatically. Google is placing a lot of emphasis on content, social media, sharing, etc. Old ways of doing SEO are obsolete. Enjoy the article. Hopefully it sparks some ideas for you. Feel free to contact […]