Entries by GoLeads admin

How Small Businesses Can Take Control During the COVID-19 Crisis

Small businesses across the nation are facing challenges the likes of which have never been seen. And while it is tempting to just give up in the face of the COVID-19 crisis, it is important to remember that there is help out there. Further, although small business owners may feel as if they have no control over their circumstances, there are ways to take back some control.

Help for Small Businesses Impacted by the COVID-19 Crisis

Business of all sizes across the United States are facing devastating financial challenges. Small businesses are getting particularly hard hit. 

The vulnerability of small businesses has to do with the fact that the smaller a business, the greater its credit constraints and sensitivity to weak consumer demand. The COVID-19 crisis is particularly damaging to small businesses that rely heavily on foot traffic and social interaction.

Inbound Marketing More Popular and Effective Than Ever

Inbound marketing can do wonders for a business. This is why its popularity continues to grow and shows no signs of waning.

Businesses that invest heavily in inbound marketing do so for a variety of reasons. About 25% of businesses say they look to inbound marketing to attract leads and convert sales. And they aren’t disappointed.