What Coronavirus Means for Content Marketing Today and in the Future

Innovation is the name of the game when it comes to marketing in a time of coronavirus. COVID-19 is
here to stay, and its impact will be felt for years to come. While that’s an unfortunate reality, it is
important to remember that content that provides value will never go out of style.

• 4 Takeaways for Content Marketers in the Time of COVID-19
  https://searchengineland.com/4-takeaways-for-content-marketers-in-the-time-of-covid-19-333676
  Creating brand content during a global pandemic is not on anyone’s résumé list of experiences. Brands now must rethink their customers’ priorities to determine what’s worth communicating, while balancing marketing goals with customer empathy.
• Why Content Marketing is Going to be Hot in a Post-COVID World
  https://www.business2community.com/content-marketing/why-content-marketing-is-going-to-be-hot-in-a-post-covid-world-02310692
  Nobody can predict for certain what the coming season will bring; not for the economy, not for COVID-19, not for marketing. But if you want to place a bet on something, content marketing looks to be a pretty safe choice.
• How COVID-19 Will Have a Lasting Impact on Marketing
  https://www.forbes.com/sites/johnhall/2020/05/17/how-covid-19-will-have-a-lasting-impact-on-marketing/#3b9054b9d900
  Change isn’t coming; it’s here. COVID-19 has brought it at breakneck speed, and marketers are feeling it. When we leave our houses in the near future, consumerism won’t look the same.
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There is no denying that these are unsettling times. However, the more you do today to forge strong relationships, the better off you will be in the future. For help figuring out what these new opportunities may look like or to come up with ways to seize upon them, let GoLeads help. Call us today at (402) 334-1824 or visit www.goleads.com. Follow our blog if you liked this article!