Why You Can’t Afford NOT to Market Your Small Business
Without marketing, it is virtually impossible for your small business to generate leads, convert sales or build brand awareness. So what is stopping you? Sure, it can be difficult to spend money on marketing, especially when times are hard. But it is important to remember that sales and marketing go hand-in-hand when it comes to driving revenue.
Feel like a fish out of water when it comes to marketing your small business? A checklist can help you get a handle on what you need to do.
If you are new to the sales and marketing game, it can be hard to know how to differentiate yourself from the competition. This is especially true if sales do not come naturally to you.
Word of mouth can help you get started, but you want to reach out to a much broader to create a sustainable business.