Why Email Marketing is Still Relevant

Many marketers believe that email marketing is no longer relevant. Nothing could be further from the truth. In fact, it is one of the most important ways to promote your content strategy while collecting critical customer and prospect data.

Customers are Telling Us How to Contact Them. Perhaps We Should Listen

Naysayers tell us that email marketing is a thing of the past. You know who doesn’t agree with that assessment? Consumers!

3 Things Your Email Marketing Strategy Could Be Missing

An excellent way to connect with your target audience and increase sales. However, like anything else, if it isn’t done correctly, it isn’t worth doing at all. So what is your strategy missing?

Why sending personalized marketing emails is an effective strategy

Spending on is on the rise. And today’s strategies focus on offering customers something of value and targeting individuals who are likely to take action.