Content Optimization or How to Get Visitors to Linger on Your Website

Every small business wants more traffic to its website. However, small businesses also know the importance of getting those visitors to remain on that website for as long as possible.

Content is a great way to get your website noticed. Especially if you are posting groundbreaking content that readers cannot find anywhere else. Along with that content there are some ways to get people hooked on your content—and ultimately—your website.

The Search Engine Journal recently posted an article, 3 Tips to Increase the Time People Spend Reading Your Content. Here are some tips the article includes that will get people hooked on your content:

• Get visual and add images to your content. Research shows that adding images to your content improves everything from time spent on a page to social shares to conversion rates.
• Add some videos. Many small businesses think creating videos takes a lot of time and money but this is not the case. Creating videos is actually much easier, and affordable, than you might think.
• Provide tips and takeaways. Content must be written with readers in mind, and readers always appreciate tips and takeaways. This keeps them on a page and also helps to build trust.

At GoLeads, we provide the type of quality content that drives people to our clients’ websites and ensures they stay there for a while. If you are looking for these types of results, we’d love to help. Just give us a call at 402-334-1824 or visit us at goleads.com to get started today.